Mama Laura's Kitchen

A Gluten-Free & Delicious Food Blog
BRANDING & WEBSITE, 2022

Brief

Food blogger Laura approached me about creating a visual brand and new website. The heart behind her business is creating quality, delicious recipes that just happen to be gluten-free– something that can be hard to find for people with gluten allergies.

Exploration

Laura's delicious food blog had been up and running for the previous four years by the time she came to me. She hoped that the new logo could feel somewhat connected to her former logo of four years so that her loyal customers would be able to make the "jump" to a new visual identity. 

Results

Website

Fall Cookbook

I'm Joanna Goebel, a freelance web and graphic designer based in Memphis, Tennessee.

Let's Connect!

[email protected]
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